Do nonprofits have marketing? The answer is a resounding YES! Marketing is an essential part of any organization, and non-profits are no exception. In order to reach your target audience and raise awareness for your cause, you need to implement a strategic marketing plan. And luckily, there are plenty of ways to do this! ...
Relationship Marketing: What It Is and Why You Need It
In the business world, the customer is always right. That’s why engaging with your customers and building long-term relationships with them is important. After all, a satisfied customer is a loyal customer, and a loyal customer is worth their weight in gold. That’s where relationship marketing comes in. ...