As a business owner, you're always looking for ways to improve your bottom line. Customer loyalty programs are one way to do that. But what is a customer loyalty program? And how can it benefit your business? Keep reading to find out. ...
What is Competitive Intelligence and Why Is It Important for Businesses?
If you want to stay ahead of the competition, you need to know what they're up to. That's where competitive intelligence comes in. Competitive intelligence is the process of gathering information about your rivals and using it to guide your business decisions. ...
10 Marketing Strategies to Help You Survive (and Thrive) in a Recession
To help you weather the storm, we've compiled a list of 10 marketing strategies that will keep your business afloat - and maybe even help it thrive. ...
Watch Video: 25 SEO Tips To Increase Organic Traffic For Your Website
In this video, we give you a brief overview of the topic. If you want to dive deeper into it and get all the information, make sure to check out our full blog post 25 SEO Tips To Increase Organic Traffic ...
25 SEO Tips To Increase Organic Traffic For Your Website
Are you searching for methods to boost the organic traffic of your e-commerce bussiness or just your blog? If so, then you'll want to check out these 25 SEO tips. Following these tips can help improve your website's visibility and ranking in search engines results pages. ...
Watch video: What Is Share Of Voice
Do you know what Share of Voice is? If not, that’s okay! In this video, we’ll break it down for you and show you why it matters. Watch now to learn more! ...
Earned Media Value: How to Measure it and Why it Matters
You’ve probably heard the term “earned media value” before, but what does it actually mean? And more importantly, why should you care? In this blog post, we will discuss the concept of earned media value and how to measure it. We’ll also talk about why it matters and some of the benefits that businesses can reap from increasing their earned media exposure. ...
What Is Corporate Identity And Why Is It Important?
In short, corporate identity embodies what your business stands for - often visually represented in a logo or name - as well as how you choose to interact with people on a daily basis. ...
Tips to Create a Brand Image That Will Attract Your Target Customers
What comes to mind when you think of your favorite brands? ...
Brand Health: How To Track It And Improve It
How well is your brand doing? Are you tracking it and want to improve it? Brand health is one of the most important aspects of any business. Without a strong brand, it can be difficult to generate revenue and attract customers. In this blog post, we will discuss how to track your brand's health and what metrics you should be looking at. ...
The Power Of Brand Marketing: How To Create A Brand That Customers Love
What is the first thing that comes to mind when you think of Coca-Cola? McDonald's? Apple? These brands are instantly recognizable all over the world, and they have one thing in common: a powerful brand marketing strategy. ...
How To Create A Successful Product Launch That Drives Sales?
A successful product launch is a key to driving sales and ensuring the success of your business. However, planning and executing a successful launch can be a daunting task. There are a lot of moving parts and it’s easy to get overwhelmed. ...
Cross-Promotion: What It Is And 13 Ideas For Your Marketing Campaign
Cross-promotion is a powerful marketing strategy that can help you boost your sales and grow your customer base. It involves partnering with another business to promote each other's products or services. In this blog post, we will discuss what cross-promotion is and give you 13 ideas for using it in your own marketing campaign! ...